Get ready to experience the excitement of Las Vegas, where world-class
energy meets a milestone moment for our Association. This year’s Marketing & Distribution Convention will be unlike any other as we celebrate our 75th Anniversary together at the Cosmopolitan Hotel
October 27-30.

Special Highlight: Fireside Chat with
Kurt Warner: We are thrilled to welcome NFL Hall of Fame quarterback
Kurt Warner for a fireside chat. Warner will share his story of resilience and leadership, offering insights that translate far beyond the football field. This event will be a convention highlight you won’t want to miss.

Celebrating 75 Years of Connection: This year’s convention is not just a gathering — it’s a celebration of 75 years of innovation, collaboration, and
growth within the shortline farm equipment industry. We’ll honor our history while looking ahead to an even stronger future. Looking for entertainment? Las Vegas has it all — from world-class shows and concerts on the Strip to the Neon Museum, where you can walk through the city’s vibrant history in lights.

Easy to Access, Easy to Enjoy: With Harry Reid International Airport just minutes away, traveling to Las Vegas is convenient and affordable. Our host venue, the Cosmopolitan Hotel, offers modern luxury, outstanding dining, and a prime location in the heart of the Strip.

Networking in a City Built for It: Las Vegas is famous for world-class dining and entertainment, but the most impactful convention moments often happen in the hallways or over a shared meal. These conversations can spark ideas, collaborations, and opportunities that last well beyond the
event.

Business Conversations: The most impactful moments in Las Vegas may just take place in the hallways during casual chats with colleagues. Whether you’re discussing supply chain challenges or exploring new business opportunities, the insights gained in these informal exchanges are invaluable.

Educational Opportunities: This year’s convention program is packed with sessions designed to deliver fresh insights and practical strategies
for your business. Highlights include a high-energy opening breakfast
session with Grammy Award winner Jimmy Yeary, who will share lessons on leadership and teamwork through the lens of his music career. Breakout sessions will explore how manufacturers can leverage technology and data to drive better margins, apply AI tools beyond large language models, and build stronger e-commerce ecosystems. Attendees will also gain a roadmap for staying ahead in distribution with AI-powered solutions that can help
shortline manufacturers outpace full-line competitors.

Maximize Your Association Membership: Join us in Las Vegas for an event packed with opportunities to learn, connect, and grow. The Marketing & Distribution Convention offers a unique chance to meet fellow members, share ideas, and foster new business relationships. Take this time to invest in yourself and your business. Learn more about the Convention at FarmEquip.org. As always, please don’t hesitate to contact the Association office at (314) 878-2304.

SAVE $100 – REGISTER TODAY! August 15, is your final opportunity to save $100 on your registration for the Marketing & Distribution Convention in Las Vegas, happening October 27–30.

Mark your calendars for October 27–30 as we gather in Las Vegas for this year’s Marketing & Distribution Convention. This event remains a cornerstone for networking, education, and strategic discussions for our diverse membership.

Mark your calendars for October 27–30 as we gather in Las Vegas for this year’s Marketing & Distribution Convention. This event remains a cornerstone for networking, education, and strategic discussions for our diverse membership.

A Legacy of Leadership, Reimagined in Las Vegas
Since its inception in 1951 at the Edgewater Beach Hotel in Chicago, our Marketing & Distribution Convention has evolved from a gathering of farm equipment wholesalers into a dynamic event that reflects the ever-changing landscape of our industry. Today, it continues to serve as a key opportunity for members to connect, strategize, and advance their businesses.

Why Attend?
For 75 years, product distribution has been at the core of our convention. The value of face-to-face meetings with independent sales representatives and wholesalers cannot be overstated. Our collaboration with the Equipment Marketing & Distribution Association (EMDA) adds unique networking opportunities that are simply unmatched, creating connections that often result in long-term business relationships.
This year, we’re bringing that legacy to life at the Cosmopolitan Hotel in Las Vegas, a venue known for its bold design, vibrant energy, and world-class amenities. It’s the perfect setting for meaningful conversations, strategic planning, and forging connections that will shape the future of your business.

Maximize Your Experience
Early planning is key to getting the most out of the Marketing & Distribution Convention. Visit for up-to-date information, including a list of early registrants and a link to the EMDA registration list. Although each Association offers its own specialized program, we come together for shared events, making every session, function, reception, and refreshment break a valuable opportunity to connect with industry peers and build meaningful relationships.

See Who’s Attending
The attendee list is update in real time. Find out who’s going at and . This helps you prepare to make the most of every networking opportunity—set up important meetings in advance and identify key contacts before the event even begins.

Stay Informed on Key Issues
The Marketing & Distribution Convention is not just about networking; it’s also a chance to stay ahead of the critical issues shaping our industry. This year’s agenda features a dynamic lineup of sessions designed to spark ideas, drive performance, and foster collaboration. Highlights include:
• Driving Results: How businesses, organizations, and teams unlock performance
• AI in Agriculture: Exploring artificial intelligence’s influence on next-gen farm machinery
• Dealer-Focused Panel: Tailored strategies and support for dealers and distributors
• Manufacturing Peer Groups: Real-world discussion groups where attendees share successes and setbacks

Gala Spotlight: Kurt Warner
We’re thrilled to announce that our gala speaker will be Kurt Warner, NFL MVP, Super Bowl Champion, and Hall of Fame Quarterback. Warner’s journey from stocking shelves in a grocery store to leading the St. Louis Rams to a Super Bowl victory is one of the most inspiring stories in sports history. Known for his perseverance, leadership, and faith, Kurt will share insights on overcoming adversity, building winning teams, and staying focused on your mission—lessons that resonate far beyond the football field.

The Power of Networking
Networking with shortline manufacturers and current and potential distributors is one of the most important reasons to attend. The relationships built here can lead to opportunities and partnerships that drive your business forward.

We can’t wait to welcome you to Las Vegas this October! This is an essential event for our industry, so don’t miss out on the opportunity to be part of something that will shape the future of your business.

Secure Your Spot Today!
Join us at the convention in Las Vegas and set your business up for success. Register now at and start planning your meetings with industry leaders and partners. This is your chance to make key connections, boost your business, and stay ahead in a rapidly evolving industry. Let’s celebrate 75 years of progress and partnership—see you in Las Vegas!

Get ready to make history!
This fall, the 2025 Marketing & Distribution Convention heads to Las Vegas for what promises to be our most memorable gathering yet. From October 27–30, we’ll gather at the iconic Cosmopolitan Hotel in Las Vegas to celebrate the 75th Diamond Anniversary of the ¹û¶³ÊÓƵ—a legacy of innovation, resilience, and community.

75 Years Strong—And Just Getting Started
This isn’t just another convention—it’s a celebration of who we are and where we’re headed. Each year, this marquee event brings together members of the ¹û¶³ÊÓƵ and the Equipment Marketing & Distribution Association (EMDA) for an unforgettable program of learning, networking, and collaboration. In 2025, we elevate that tradition with a spectacular Las Vegas backdrop and a powerful lineup of experiences designed to spark new ideas and celebrate our legacy.

A Gala to Remember
A Diamond Anniversary deserves a headline act—and this one promises to deliver. Join us for the 75th Anniversary Gala, where a surprise special guest will take the spotlight. We won’t spoil it just yet, but trust us—it’s someone you won’t want to miss. His story captures the spirit of perseverance, leadership, and grit that defines FEMA’s incredible 75-year journey.

Your Industry. Your Community. Your Moment.
Whether you’re looking to expand your distribution network, sharpen your competitive edge, or simply reconnect with peers, Las Vegas is the place to be. Here’s what to expect:
• Powerful keynote sessions tackling AI’s impact on farm machinery, workforce/relationship development, and leadership.
• Breakout sessions exploring key topics including peer-to-peer discussion groups, employment law, and dealer-focused panels.
• Expanded networking through member/welcome receptions, an enhanced sponsorship program, an updated industry showcase, the Shortline Legends Hall of Fame, and FEMA’s 75th Anniversary Gala.
• Over 400 industry executives from across the U.S. and beyond, all in one setting.

Viva Las Vegas!
The Cosmopolitan Hotel combines sleek modern design with prime access to world-class entertainment, dining, and nightlife. Whether it’s your first time or your fiftieth, Las Vegas delivers the perfect stage for innovation, conversation, and celebration.

As you register, be sure to note your arrival and departure details. Our team will coordinate accommodations to ensure a seamless experience at the Cosmopolitan.

It All Starts Here
Get ready for three energizing days of insight, innovation, and celebration. Whether you’re a manufacturer, marketer, or supplier, this is your opportunity to grow relationships, sharpen your competitive edge, and honor 75 years of industry excellence. Let’s make this Diamond Anniversary event one for the history books!

Register Today: Go to to sign up.

This isn’t just another convention—it’s an opportunity to be part of FEMA history, expand your network, and discover new possibilities for your business. You won’t want to miss it!

More details are on the way, so stay tuned to the Shortliner. Get ready for an unforgettable experience.

See you in Vegas!